I think there's been some sort of unspoken, secret agreement between car designers and automotive engineers where designers get all the celebrity and coffee table books about them, as long as they leave space on the cars to stick badges explaining all the technical stuff the engineers worked so hard for. Maybe there's…

Brand New, the blog obsessed with corporate branding, took on OnStar yesterday. They give a thumbs up on the new creative, but although they think modernizing the OnStar logo through a sans serif was smart, they question the execution. [BrandNew]

In 1966, Henry Ford II asked famed graphic designer Paul Rand to update the Ford corporate logo. This is what he came up with. Why didn't it take?