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Bob Nardelli

industry news

Iacocca Arrives At Chrysler As Bankruptcy Rumors Swirl; Time Travel Perfected

Former chairman Lee Iacocca gave a closed pep rally to Chrysler employees yesterday in Auburn Hills, once again sharing the stage with a K-car, a minivan...and rumors of Chrysler's imminent bankruptcy. While current CEO Bob Nardelli was praising Iacocca as "Chrysler's most dynamic leader" and "a great American," Chrysler spokesman David Elshoff was telling reporters that rumblings about a forthcoming bankruptcy filing by the automaker were "without merit." Presumably addressing the present state of the industry, Iacocca said, "We'll live through it. Don't panic. Things are going to be OK." To fix the current management problems, Iacocca suggested outfitting Nardelli with wire wheel covers and a vinyl landau roof, then sending him back into the boardroom and hoping everyone would think he was a totally new CEO. More »

industry news

GE Wants To Help Chrysler Bring Plug-In Hybrids To Life

GE's looking to play with some new hybrid battery technology in the automotive space, so what better man for them to reach out to than former GE executive Bob "The Builder" Nardelli — the current CEO of Chrysler? That's exactly who the company all about the light bulbs and bringing good things to life is reaching out to. According to Automotive News GE's teaming up with Chrysler on a project to demonstrate a technology they're calling a "dual-battery energy storage system." What this one-time project means, after the jump. More »

industry news

Nardelli: Cerberus Not Second-Guessing Chrysler Purchase. What About CEO Choice?

Cerberus Capital Management is not second-guessing its 2007 purchase of Chrysler from Daimler, and the the business is "on track," Chrysler LLC CEO Robert Nardelli said Tuesday at a Wall Street Journal press conference. Nardelli has been facing speculation that Cerberus got in over its head with the Chrysler purchase, particularly in light of U.S. sales that are down 25.4 percent in May and 19.3 percent for the year to-date compared with the same period a year ago. We suspect Cerberus is speculating that Nardelli got in over his head when he took the top spot. More »

2008 dodge challenger srt8

2008 Dodge Challenger SRT8, Reviewed

While Dodge won't even return our phone calls (something to do with this as well as insinuating Bob "The Builder" Nardelli tried to change the name of Home Depot to Home Despot), our friends at the magazine that finds being Popular just as important as being Mechanics did get a chance to drive the Ram-headed brand's new muscular pony car — the 2008 Dodge Challenger SRT8. The gist of what they had to say, below the jump:

More »

industry news

Nardelli: Chrysler to Create "Skunk Works" for Mid-Size Vehicle Development

Who knew Chrysler would drop so far in the mid-size market that new CEO Bob Nardelli would find it necessary to create a "skunk works" team comprising every piece of the vehicle development process in order to come up with the company's next-generation mid-size vehicles. Apparently the Sebring wasn't quite the bee's knees. Who knew? More »

industry news

Chrysler Set To Drop The Ax on Pacifica, PT Cruiser, Dodge Magnum

Chrysler is expected to kill off its Pacifica, PT Cruiser and Dodge Magnum at some kind of a board meeting today. With sales of all those models dropping by nearly 30 percent this year, there's not much left to kill, but fates will be decided at the first board meeting with former Home Depot CEO Bob Nardelli as chairman. With sales sliding 23 percent this year, Jeep's full-size Commander is also at risk as a possible fourth model to be chopped. CEO and chairman Nardelli, along with vice chairman and chief product strategist Jim Press are looking to trim Chrysler's operations through a smaller line-up and smaller workforce. [The Detroit News]

industry news

BREAKING! Jim Press Leaves Toyota, Takes Vice-Chairman Seat at Chrysler!

Chrysler's just announced that joining Bob Nardelli at "The New Chrysler" will be none other than Jim Press, who up until today was President and Chief Operating Officer of Toyota North America and the token 'merican on the Toyota board of directors. He'll be filling the slot of vice chairman. We're stunned like deer in the headlights of an oncoming four-door Jeep Wrangler with an optional roof light bar on this one. We don't even have anything funny to say — we're just that flabbergasted. The only thing we're wondering is how much money they offered Press to run the show over there. Full press release on Press below the jump. More »

Quality is job one at..."The New Chrysler?" [Detroit News]

industry news

Save Mopar!

After we learned this morning that part of putting "The New" into "The New Chrysler" includes potentially killing the Mopar performance parts unit, we've decided to stand up for Mopar-lovin' auto enthusiasts everywhere to start a campaign to "Save Mopar!" First things first — we need a graphic of some sort. We mean, come on, it's not a real campaign unless it's got a graphic. How's the above one look? It's good? So — umm, we've got a graphic and so, umm — what's next?

woodward dream cruise

The Prowlers of the Woodward Dream Cruise

The Chrysler folks had a tenth anniversary party for their Prowler retro-rod this week to coincide with the Woodward Dream Cruise, and so there were a great many of them on Woodward Avenue for the cruise. While we're unsure if new CEO of "The New Chrysler," Bob Nardelli made it out to the main drag for the cruise, we know from the picture above he at least made it to the tenth anniversary celebration. Here's our quick gallery of a few Prowlers we caught prowlin' about Metro Detroit on Saturday.

So Bob Nardelli makes his first public appearance in a car his company no longer makes from a brand that no longer exists. Sure, works for us. [Freep]

Chrysler CEO Bob Nardelli said ready to name Lexus Marketing VP Deborah Meyer as its first CMO. [AdAge]

Proof that what we thought was true — Chrysler officials didn't even know Robert Nardelli would be appointed. [NYT]

Aggressive reputation, yes. No auto experience, also yes. Welcome to the Nardelli era at the new 'merican Chrysler. [Detroit News]

chrysler

It's A Chrysler Shocker! Former Home Depot CEO Bob Nardelli Named New CEO Of Chrysler

It won't be Wolfgang Bernhard, and it won't be Tom LaSorda — we're hearing the new CEO of the newly independent Chrysler will be none other than ousted Home Depot CEO Bob Nardelli. More coming shortly — this stuff is hot off the wires, kids! Updates, including the full press release, below the jump.[NYT] More »