Always Blame Bill Clinton First: How "180 In 180" Helped Ford Go 360

The "180 in 180" plan was FoMoCo's way forward before there even was a "Way Forward." The plan, created by former Clinton pollster Mark Penn and his firm of Penn Schoen & Berland Associates, surveyed 5,000 Ford employees to ask them questions like:
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So, ok, maybe not that last question — but the first two were…