This Is The Most Badge-Engineered Car Of All Time

Badge engineering has been part of the auto industry ever since someone figured out the magical mix of calculus and alchemy that somehow makes money by selling the same car under different names. I've never been entirely sure how this actually works, but it must — because automakers continue to do it. » 1/30/12 12:00pm 1/30/12 12:00pm

Conversion Kit Turns Pontiac G8 Back Into Holden Commodore

Like the idea of an affordable, rear-wheel-drive, mid-size performance sedan, but concerned the Pontiac G8 » 11/06/08 2:40pm 11/06/08 2:40pm is a little too... for your tastes? JHP Vehicle Enhancements has the solution for you. The company is selling a kit to convert the US-market Pontiac G8 back into the Holden Commodore upon which it's based, thus…

Question of the Day: Is Badge Engineering Ever Good?

In the early 1970s, GM created versions of the Chevrolet Nova for practically all of its brands, spelling out N-O-V-A in the variants' names: Nova, Omega (Oldsmobile), Ventura (Pontiac), Apollo (Buick). It was downhill from there, as that strategy (minus the name scheme) turned each of the brands' lineups into virtual… » 1/16/07 9:38am 1/16/07 9:38am