Brand Loyalty Is for Suckers

Every year, when a new tech product is announced, the world divides into two kinds of people: people who line up to buy the New Shiny Thing, and people who rant about how New Shiny Thing sucks. Both of those groups of people are chumps. Loyalty to a brand—whether it’s love or hatred—is a poison that makes you stupid. »10/01/15 11:53amThursday 11:53am

No More, The NFL's Domestic Violence Partner, Is A Sham

The brands have spoken, and they want you to know that domestic violence and sexual assault are bad. In fact, the brands not only think they're bad, but have a theory as to why they persist: the issues of domestic violence and sexual assault don't have a strong enough brand. So, to help get America talking about… »2/05/15 3:26pm2/05/15 3:26pm

Sin City's Airport Rejects -- Then Approves Of -- Heidi Klum's Hotness

In a bit of an ironic advertising controversy, the same city that allows prostitution ads to be handed out on its resort-lined boulevards has rejected some ads from the Sharper Image which show Heidi Klum and her partially clothed, but concealed 41 year-old body. Heidi is apparently too hot for Vegas' McCarran Airport. »12/23/14 1:51pm12/23/14 1:51pm

Honda's Using Your Favorite '80s Toys To Sell You a New Car

Now that the children of the '80s are all grown up and have lots of expendable income, companies have realized that nostalgia can be a great marketing tool. That's why so many toys are being resurrected and re-issued, and why Honda is now selling cars using the likes of Skeletor, Jem, and even Stretch Armstrong as… »11/13/14 12:09pm11/13/14 12:09pm

For God’s Sake, Take Off Your Dealer License Plate Frame

I'll tell you when I first realized that we have a serious problem. It was just a few days ago, when I came up behind a car in traffic with one of those enormous plastic license plate frames. Printed on top was the name of the dealer – something like "ANDERSON MOTORS." And on the bottom, in the same enormous font,… »9/16/14 4:06pm9/16/14 4:06pm

Stuntmen in LED Suits Made This Impossible Parkour Run a Reality

The advent of CGI has allowed us to realize things on-screen we never thought would be possible—from living, breathing dinosaurs, to giant transforming robots. But it's become so over-used that over-the-top practical effects now draw the biggest wows from audiences, like Lexus' use of countless LED-suit clad stuntmen »7/02/14 12:28pm7/02/14 12:28pm

This Domino's Drone Strike Is Pizza Delivery's Dystopian Future

Is this pizza-delivering drone from Dominos just a publicity stunt, or a tantalizing look at the future of food delivery? Because while the eight-bladed DomiCopter is a little impractical given it needs a skilled pilot, eventually autonomous drones will be capable of delivering a piping hot pizza in mere minutes… »6/04/13 5:43pm6/04/13 5:43pm