Jalopnik
-
Ten Non-Automotive Product Automotive Tie-Ins
The Ten Worst Non-Automotive Product Tie-Ins With Automotive Brands
The Porsche-branded kitchen earlier this week reminded us that automotive marketing gurus like to use their considerable name equity to brand products having nothing to do with cars. While sometimes this can help increase brand identity with the masses, here's our list of the ten auto-branded products which decrease brand equity and dilute brand stature.
More »
- 1
1 of 1 for "Ten Non-Automotive Product Automotive Tie-Ins"
