detroit auto show
There are really two kinds of press campaigns surrounding the
2010 Toyota Prius right now, the official ones with
silly pictures of knobs and carpet and bolts and the like, then there's the other kind that leaks the whole car and major details, like this one today. In this set of low-resolution images we see the Prius in profile, the layout of the all-digital dash, the amount of cargo room we can expect, and that the new car will be getting headlight washers — certainly one of those hefty options absolutely necessary for a super efficient hybrid.
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2010 toyota prius
Even mighty Toyota is feeling the pinch of the self-fulfilling prophecy that is the disintegration of the economy, with rumors surfacing production of the
2010 Toyota Prius in the Tupelo, Mississippi plant will be delayed. That'll keep all
Prius production in Japan for the time being. Demand for the gas-thrifty hybrids has fallen as fuel prices have plummeted to sub-$2.00 levels, leaving dealers sitting on a healthy but still enviable 21 day supply. This could also be a reconsideration of strategy, since the dollar has strengthened and a
collapse of any of the big three could be a deathblow to some shared domestic parts suppliers, leaving the Prius high and dry with an otherwise profitable assembly line. We'll keep our eyes out for movement back to Tupelo, but don't expect it to come anytime soon.
[
LA Times]
detroit auto show
We're just 60 days from the reveal of the
2010 Toyota Prius at the
Detroit Auto Show, meaning it's time for the automaker to launch a micro-site with an annoying countdown clock. What makes it more annoying is photos of the
New Prius have already leaked. So yeah, the countdown clock? Sort of unnecessary at this point. But, if you're suddenly unable to determine the number of days from now until the Detroit Auto Show this may be a helpful tool. Although we kind of expect that isn't so much an issue with
Jalopnik readers.
[
2010 Toyota Prius Microsite]
2010 toyota prius
Toyota continues to stick with its strategy of slowly releasing
tiny teasers of the
2010 Toyota Prius through the good folks at
PriusChat despite the fact that we've
seen the full car. But whereas the
previous teasers left us with questions, this latest photo answers a question Prius owners have had since the first model rolled off the assembly line: What the hell is up with the seats? Prius seats have until now lacked proper adjustments, something a technologically forward-leaning car like the Prius should be expected to have. We'll be sure to sit in them at the
Detroit Auto Show in January and tell you what we think.
[
PriusChat]
2010 toyota prius
Even though we've already seen the
2010 Toyota Prius, the marketing march of
extreme closeup teasers continues, this time with something we can't put a name on. It's obviously a camera of some sort, probably. Heck it could be a super amazing fog light, or a fancy fingerprint reading door lock, or the eye of a HAL 9000. In any case it's got a big fish-eye lens and it's watching something, possibly silently judging it. We do know it's for a feature not currently available on the Prius — so that rules out a backup sensor. We'll be seeing this and everything else still secret about the next Prius when it makes it's official debut at the
Detroit Auto Show in January. Until then, bask in the warm gaze of its potentially terrifying sentience.
[via
PriusChat]
2010 toyota prius
It turns out those photos we thought could be the
2010 Toyota Prius are the new Prius, as we were the
first to confirm. Now that we know, mostly, what it looks like, we thought we'd take the first chance to compare the two vehicles to see what the designers were thinking. Overall, our impression is that they've certainly moved it in a more aggressive and distinct direction. A full comparison below the jump.
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2010 toyota prius
UPDATE: We sat down with Toyota PR this morning, showed them the pictures and they've confirmed that yes, this is the new 2010 Toyota Prius set to be revealed officially at the Detroit Auto Show in January. And yeah, that's all they're willing to tell us at this time.
Someone over at
PriusChat dropped images of what appears to be the next generation Prius or at least a really fantastic photochop of what the
new Prius mule looks like. Toyota has no comment on the image according to
PriusChat, which is something that we're going to have to weigh. What do you all think? Is this the next generation
2010 Prius that we've all been waiting to see after seeing the really
underwhelming teasers of the new Prius?
[Source:
PriusChat]