We've got to give credit to Phil, a BMW 1-series hatchback is something that those keen of eye might have missed driving around here on US soil and, even if some would have noticed it as an oddity, they might not have been so quick as to get such good photos of the thing. That it has New Jersey Manufacturer plates is… »
"There's a fine line between genius, and insanity — and a hair brained scheme, and a revolutionary idea." posits this film, and we agree. As a result of our early discovery of the 2009 BMW 1-Series
We first dropped news of what seems to be the viral ad campaign for the 2009 BMW 1-Series called "Rampenfest"
In case the word didn't get out, it's convertible day at BMW. First they throw down with the new BMW M3 Convertible
Even thought we may have let the cat out of the bag on the viral marketing campaign
Taking a page out of its MINI playbook, BMW appears to be setting up some very clever guerrilla marketing to promote the 2009 BMW 1-series