As long as F1 supporters view themselves as intellectually superior to most American racing fans, their favorite motorsport will never have significant support or success in the US.
In the US, racing is not an activity for the aristocracy or the elite. It's a competition for the everyman, where one person's skill, bravery, and determination is pitted against another using a machine. Americans love the idea that they can personally identify with the guy behind the wheel, pushing himself and his machine to the limits. He got there by hard work, self sacrifice, a willingness to risk it all, and a little luck. He's a self made man, just like me and you.
The challenge with F1 in the US comes from the same attitude I detected from the F1 fans who posted here. The sport is only for elites, intellectually and stylistically superior, who view themselves above the crass and vulgar simpletons with their short attention spans, only interested in racing for the crashes. These peasants do not have the mental capacity to understand the intricacies of a modern F1 car, its engineering and aerodynamics are far over the head of your typical NASCAR fan.
I like F1 and watch all the races, but its easy for me to understand why it will never be successful in the US. The small handful of smug pricks who love the sport are not enough to support it. If F1 is to be successful, it need to organically create its own US fan base. The global politics and intrigue of the sport needs to be germinated here and tended like a prize garden. The F1 circus is exciting, but that needs to be made more accessible to the masses, not purposely kept apart with access only to international celebrities and the super rich. Fans needs to see and hear the drivers. Americans need to get to know them as people, not just racing drivers.
Ultimately, F1 needs to dedicate itself to long term success in the US. F1 needs to commit to America, to stick around long enough for a fan base to be built from scratch. The typical American racing fan will never embrace F1 because they can't personally identify with the sport and, most importantly, don't have to embrace it. There is more than enough racing in the US to satisfy almost everyone.
In the end, F1 needs to understand that it needs the US a lot more than the US needs F1. As long as F1 and its fans view themselves as superior to American-based racing, F1 is guaranteed to fail.
Americans do not need a racing "step" or primer. There is more auto racing here than any place else in the world. Racing is a bigger business, generates more revenue, employs more people, and has a large spectator base than any other nation. We don't need Simon Cowell to entertain us about cars and competition; its in our blood, we live it every day on the roads of America.
The idea of a video game players driving real cars in competition has been done, and failed. Speed Channel has tried "Racing as a reality show" several times, and failed. It's a non-starter. Forget about it.
You're right about the "boys in tha hood" story appeal of American sports. This is very powerful motivation in American sports. The idea that anyone, no matter how poor, can be a success in sports is aggressively burned into the minds and hearts of kids nationwide. Problem with F1 is the drivers and others did not start their careers in the ghetto or the backwoods. All had powerful and wealthy benefactors funding and supporting their entire career all the way to F1. Most Americans do not identify with that and won't embrace it.
Your comments on the drama in racing are spot on, though. That is what keeps NASCAR fans going. They love the personalities, the conflicts, the drama on and off the track. Not much different than the F1 circus, the politics, and the drama created from both.
When I'm out shooting home improvement specials for Life magazine, I've got to look good to convince the customer my new aluminum siding product is worth the money.
Carolla is a good sidekick for someone, and a great curmudgeon, but he simply does not have the chops to be a leading man on TV. His TV personality is brittle and harsh. He squints at the camera too much and he doesn't look and feel natural in front of the camera. On radio he is hysterical and insightful. On TV he feels out of place. The sad thing is, I think he feels he is brilliant and he wants everyone to see how wonderful he is on TV. His style doesn't work that way.
Farah may have had some great creative ideas for the show, but it felt like he was competing with Carolla for camera time. Matt is clearly a car guy and I'm sure most of us would love to hang with him, talking cars. But on TV, I was not compelled to watch him. Maybe its his looks. Maybe he came across as a little exasperated that he wasn't the focus of the show. I really think Matt can be the next Andy Wilman if he wants to be. But I think his time in front of the camera has got to end. Matt's not a performer but I think he could lead a TV show from behind the scenes.
Everyone knows Dan Neill's writing credentials. No one doubts his skill as a wordsmith. But that absolutely did NOT translate to TV. He is short, skinny, a bit of twerp, and looked absolutely ridiculous in a driving suit. It seemed like the show producers wanted him to be "the driver". Like Matt, he probably has great concepts for a car show but realizing those concepts cannot take place in front of a camera for him.
So.... three car guys, all who feel they have fantastic ideas for a great car TV show. Problem is, they canceled each other out. The fact that none of them could execute their creative input proves they were ineffective as a group. None were compelling to watch individually.
One of the big reasons TGUK is a global success is because the show appeals to people who are not into cars. It's the personalities of the presenters, their interactions, their on camera style, that makes the show interesting. The Car Show was show made by car guys for car guys. That should have been a great foundation for the show's potential success. But it came across as The Man Show (starring Adam Carolla and a couple other guys) with cars instead of bouncing girls. Next time, perhaps find a better show to model against.
Sandy Wong.
That looks like him, bringing up the rear.
Most are planned and timed around Xmas. Haven't had an impulse gift car buy this year. So far best one has been new hubby buying the new wife an almost-new BMW 3 series convertible. Yesterday, it was a fiance helping his bride-to-be get a newish Nissan.
Folks buying themselves "gift cars" around Xmas or their birthday is not uncommon.