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Officially, Mercury's dead, but Ford's special platform prostitution diet doomed the brand from the start to a life of mediocrity. But, if we believe the 71-year-old brand ever truly lived, then here are the ten cars that killed Mercury. More »
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UPDATE #2: It's official. Ford's killed the 71-year-old Mercury brand. The last wing-footed car will roll off the assembly line in the 4th quarter of this year. More »
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It can't be fun to be a Lincoln Mercury dealer right now. Not only do you have to endure your Cadillac Buick dealer friends showing off their relatively diverse and unique stable of new models, but there's no clear idea of what your future is going to hold. An article in the Detroit News features various dealers of Ford's more luxurious brands worried that there's nothing new in terms of Mercury models coming down the pipeline and that they're being phased out without anyone telling them about it. Ford insists there's no current plan to drop Mercury, despite the fact that the brand has dropped in sales by more than 30% in the last two years. Ford should announce the fate of Mercury by the fourth quarter of this year and there are a few things they need to consider. More »
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