See, Lincoln? You don't need bullshit social media gimmicks and an un-funny late night host to do a good ad. You guys did just fine on your own with this one.
Presumably, the other boring, crowd-sourced ad will be running at some point during the game, but can all ignore it because this is the superior one.
One thing I liked about it: Lincoln has to run a disclaimer at the bottom letting you know that driving a Town Car into fire will not magically transform it into a new MKZ. That's a shame. I was gonna try that when we got one to review.