There's no better way to make a small car sexy than by using a gorgeous Romanian model as its human embodiment. The proof is in Fiat's series of ads with Catrinel Menghia, everyone's favorite Romanian.
This time, we get to see the suggestive curve of her naked breasts in silhouette.
A suggestion for Fiat: keep the ads focused on the Romanian model. Seeing Charlie Sheen hoon one of the little cars inside a mansion was funny, but now that the ad's stale, the back of my mind can't help but associate Abarth with a years-long coke bender. Sultry voiceovers and risqué body shots are much more likely to make us think good thoughts about the car well into the future.