There's no denying the poor shape of America's roads. You don't have to drive far to find torn up tires on the side of the interstate or crater-sized potholes. Audi's new TV ad, "The Road," makes its point by reminding us of the cracked, distracted roadways we live with day in, day out.
Selling a car on fear seems to be the main point of the ad, with blaring trucks bearing down on you and newspaper-reading commuters slipping past at highway speeds. It might be a cheap way to sell Audi's new route-panning and information systems that are being built into the A6, but the world is actually a scary place. Especially if you live in Florida, Ohio, and parts of Texas.