The coolest advertising feat here at Comic-Con was Disney dropping a full-size model of the new Tron: Legacy Light Cycle behind a replica storefront of Kevin Flynn's Arcade. We were there to see it unveiled live. Full gallery below.

The light cycle, one of only two in existence, was viewable on a rotating stage in somewhat limited lighting so we'll apologize up-front for the somewhat murky shots. Still, it's the first and best glimpse we've yet seen of the most anticipated movie for sci-fi nerd-dom — assuming, of course, you're a child of the 80s. Which we are. We're not ashamed to admit we completely geeked out. It was epic. Check out the rest of the visit over at our sci-fi sister site, io9 here.