SsangYong vehicles are ugly. How ugly? So ugly the South Korean automaker is now offering a 250,000-mile warranty to buyers in England desperate enough to buy one of their spectacularly fugly MPVs or SUVs.
This is partially a marketing gimmick because it's a 250,000-mile or five-year warranty and it's unlikely anyone will hit the 250K mark in five years. Just for reference, someone would have to drive their Rodius along the country's longest road more than 850 times in order to hit 250,000 miles.
Still, we're sort of hoping someone takes advantage of this warranty and the five-year free servicing plan and takes in a Kyron with 244,600 miles on the clock for an oil change.
SSANGYONG MOVES TO FIVE YEAR / 250,000 MILE WARRANTY
ow many miles do you drive in five years? Fifty thousand? One hundred thousand?
In a new SsangYong you can drive for a quarter of a million miles and not have to worry about a warranty claim. Now even better value for money, SsangYong Kyron, Rexton and Rodius models from South Korea now come with a five year or 250,000 mile warranty (whichever comes first).
The five year or quarter of a million mile warranty is not simply a marketing initiative, but a permanent enhancement to SsangYong ownership. Having tested public opinion in Northern Ireland with a similar warranty provided by Northern Irish dealers over the past year, the move clearly demonstrates confidence in SsangYong's build quality and reliability and will appeal to pragmatic buyers looking for rugged ability coupled with value for money.
"The move has the full support of the SsangYong factory," says Koelliker UK managing director Paul Williams. "We were pleased with the reaction of customers in Northern Ireland and with over 50 years' experience of making tough, practical vehicles, we know that SsangYongs are well made and solidly reliable and this will reinforce that message and give buyers great confidence."
Five years' free servicing
Right now, a five year warranty isn't the only reason to consider a SsangYong. Until the end of June, retail customers can also enjoy five years/50,000 miles of free servicing, focusing still further on SsangYong's reliability and low costs of ownership.
Customers can easily plan their motoring budgets with SsangYong, confident that there will be no nasty surprises. All SsangYong models also come with three years' European AA cover.
The SsangYong range appeals to those looking for a well equipped, immensely practical vehicle who want value for money rather than paying the premium prices demanded by other brands. They are especially suitable for anyone with a regular or occasional need to tow a caravan, boat, horsebox or trailer of any kind, and if you need to venture off the tarmac, SsangYong's four wheel drive systems will let you do it with ease.
There are six SsangYong Kyron models with a choice of the latest clean and economical 2.0 and 2.7 litre, turbocharged common rail diesel engines, with two or four wheel drive and manual or automatic transmissions. The Kyron represents a considerable saving over its competitors such as the Kia Sorento, Hyundai Santa Fe and Chevrolet Captiva.
The Kyron starts at on £14,995 and even at this price, gets air conditioning, electronic stability programme (ESP), hill descent control (HDC), ABS brakes, a Kenwood radio and CD player and steering wheel audio controls. All Kyrons are versatile and practical five-seaters that will tow up to 2.3 metric tons. The extra urban fuel consumption of the 2.0 diesel is up to a pleasing 45.6mpg. CO2 emissions are the lowest in the class at only 191 g/km.
For the ultimate in comfort, equipment and go-anywhere four wheel drive ability, the Kyron 2.7 SPR wants for nothing. Its huge towing capability comes from permanent four wheel drive and the SsangYong 2.7 litre, turbocharged diesel engine. This gives 165 PS and a thumping 340 Nm of torque at 2,525rpm. With Mercedes T-Tronic auto transmission, it still returns an extra urban consumption of 34mpg.
All three SsangYong Rexton models (from £19,995) have all wheel drive and the 2.7 litre common rail turbo diesel engine for big towing capacity and off-road capability. The Rexton squares up against the Mitsubishi Shogun, Landrover Discovery and Jeep Cherokee and whichever way you look at it, offers great value and performance with huge advantages over the competition.
For serious people carrying capacity, SsangYong's Rodius models come in 2wd and 4wd – all with the 2.7 litre turbo diesel - and with automatic transmission as an option.
A full seven-seater with ample luggage space, the Rodius 270 S easily undercuts the Kia Sedona and starts at only £14,995. All Rodius models use the 2.7 litre with 165PS and massive torque. Even a vehicle this big can achieve up to 35.8mpg.
SsangYong light commercial versions of the Kyron and Rexton – the C-S models - have the rear seats removed, blacked-out windows and a flat load floor installed. They offer massive load space and towing capacity with all the equipment and driving refinement of a passenger car. Starting at only £11,995 (excluding delivery and first registration charges, and VAT) the S-C models can also be fitted with a tachograph.