In-crowd kids already knew "Carpocalypse" was the hip term for the current state of the domestic automotive industry. Now, even the NYT's using it. But they're not the only ones. Feeling self-referential? You betcha.
Coming just a day after we used it ourselves on the air at CNBC, our little turn-o-phrase is making itself known in other media outlets. Our little term-of-the-day made it's way into an article on the front page of the 'ol gray lady, in addition to a quick quip-of-a-quote from yours truly in Micki Maynard's piece today discussing Chrysler's leaked future product plans.