After we called it first, It’s now official. After speculation by numerous suppliers and industry analysts, Ford's Mark Schirmer has announced Ford will be discontinuing both the Ford Taurus X and the Mercury Sable in Spring of 2009.
"Basically, it's the last call at the bar.”
Which is his nice way of saying - No one wants to go home with the Duff. Too bad.
Originally launched in 2004 as the Freestyle and Montego, the Taurus X and Sable were both renamed in 2007. Ford CEO Alan Mulally supported the name change with hopes that it would help ignite sales in the two vehicle lines, but that hasn’t been the case. The decision to kill both vehicle lines is in direct connection with the restructuring plans at Ford ever since the Ford Flex first hit the auto show floor and will pave the way for the new 2010 Ford Taurus set to debut at the Detroit Auto Show in January.
[via: Automotive News]