GM's Mark LaNeve Drops Dealer Missive Begging Congress For Mercy, Serious Financial Help Hot on the heels of yesterday's e-mail plea to employees from GM's Troy Clarke comes the following e-mail from GM's Mark LaNeve. The General's marketing maven e-mailed dealers asking for them to make calls to their members of Congress asking them to "Save GM " from the grips of the Financiapocalypse . Hey, we just noticed, how come neither GM exec is asking for GM fanboys to buy a t-shirt? How can they "Save GM " without a t-shirt ? least buy a button.