It's official — despite Jalopnik and over 80,000 arrowhead fan boys best efforts, Pontiac's decided to officially name the Pontiac G8 Sport Truck the unimaginative name of "Pontiac G8 ST." Frankly, we were as disappointed as you are. So we did what all fan boys of what could have been the new "El Camino" do when they're disappointed — we broke open a case of PBR. After a few beers we decided to get fellow El Camino fan boy Mike Levine from PickupTrucks.com to help us set up a conference call with Pontiac marketing director Craig Bierley. Our purpose was to get to the bottom of how a process that seemed to encourage the type of fan movements like our "Vote El Camino" campaign would seemingly result in Pontiac choosing the original name of the vehicle. Interestingly, when we asked the question — Bierley told us Pontiac "didn't really have ST as the name when we engaged in the process, we were just calling it a sport truck." But, if you look at the pictures we originally took of the car in our exclusive first look, it had the "ST" letters. Go ahead, take a look at the liftgate in the picture up top as well as in this original picture of the "Sport Truck." We'll have more on the "NameG8" story tomorrow, but for the moment hit the jump for the press release. We're going to go and finish up the rest of this case of PBR.
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