Volkswagen Tiguan To Be Marketed As The Compact SUV 'GTI' Instead Of The 'Expensive' Compact SUV

The Volkswagen Tiguan is headed this way to compete in the highly competitive Compact SUV segment, which includes the likes of the Honda CR-V, RAV4 and Ford Escape. The sharp-looking SUV has a lot going for it, including the beloved turbocharged 2.0-Liter fourbanger found in a wide range of Audi and VW products. Unfortunately for VW, a weak dollar and features designed to meet the high expectations of the European market mean that the Tiguan is going to start at $23,850 and top out for $29,515 for the AWD version. That's about $1,700 more than the fully-equipped AWD Honda CR-V, the class leader. But VW has a plan for selling the thing: tie it to the popular VW GTI.

This isn't completely ludicrous as the GTI shares the same platform and drivetrain as the Tiguan, though exterior styling is dramatically different. We see this is as a positive for Tiguan drivers that want to feel better about buying an SUV, though we wonder if GTI owners might not appreciate the sentiment. Time will tell if this move allows VW to move the targeted 20-25K vehicles.

[AutoNews via Motive Forums]