Back before Subaru revised the Tribeca's grille for the '08 model year, but after their marketers realized that American car shoppers were backing away in horror from the crypto-SUV's face, they had what seemed like a great idea: see if they could convince urban gay Americans that the Tribeca would make them look hip! Edgy! Well, it didn't quite work out that way. Still, it's clear that Subaru blew off the focus groups' advice with the first-gen Tribeca's styling, and maybe we need more of that.

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