This commercial aired during the first Monday Night Football game in 1970 and proves just what everyone already knew: women can't drive worth a damn and need exceptional tires to compensate for the lack of driving ability. Of course, the woman in the video has to deal with construction, bumpy roads, detours and more while picking up her manly husband from the airport after a very long and manly business trip. It kind of reminds us of the shower scene from Psycho, which is fairly accurate given a woman behind the wheel was like being murdered, at least in the 1970s. [Youtube] (Thanks, Sugi)
Goodyear Polyglas Tires Help Stereotypical Women Drivers
3:40 PM on Wed May 7 2008
By Travis Hudson
2,310 views
28 comments










This commercial aired during the first Monday Night Football game in 1970 and proves just what everyone already knew: women can't drive worth a damn and need exceptional tires to compensate for the lack of driving ability. Of course, the woman in the video has to deal with construction, bumpy roads, detours and more while picking up her manly husband from the airport after a very long and manly business trip. It kind of reminds us of the shower scene from Psycho, which is fairly accurate given a woman behind the wheel was like being murdered, 



Comments
Stupid Girl. All those signs are scary.
Tesla agrees and takes off hat.
Scoot over woman, I'm driving!
Wait, women are driving now????
So...Psycho reference because the guy's name is Charles E. Bates?
@MazdaEric: Yup, and I hear that they're going to be allowed to vote in this year's Presidential election.
+ Watch video
Looks like it's not just an American issue...
@MazdaEric: After the advent of radial tires, women were no longer afraid to drive. They gained so much confidence, they began putting their makeup on in the car while they went to pick up their husband at the airport.
There'd better be a kitchen somewhere in that car, or POW! right to the moon!
if only tires really made women better drivers...
;)
Where's her little Pomeranian lap dog? Madison Avenue was even out of touch back then.
Of course a modern take on this ad would have a smart, sophisticated hottie going to pick up her slovenly drooling idiot hubby and his equally drunken stupid friends, all wearing generic sports gear. One would still be sporting a big foam finger.
Hopefully, that pendulum can swing back to the middle some time soon.
Ahh, the Good Ol' Days.
(please don't let my wife see this comment)
Love the "Airport!" soundtrack and the Burt Lancasteresque voiceover. Nothing like white lettered tires on your 302-2V Torino sedan to give the little woman that nice combo of style and road feel.
Too bad the car wasn't a brown LTD sedan with a 429 and a 4 speed. Then she could have yelled at the guy, "Gator? Gator McClusky? Is that you?"
That is some seriously dramatic music.
Please please please cross-post this to Jezebel.
There has to be a skid-mark-one-liner somewhere.
Men have to keep their hands busy somehow....
Men are those creatures with two legs and eight hands - Jayne Mansfield
The dramtic music is because she was driving a 4,200lb car with drum front brakes...in the rain.
WOW .... just..... wow..... I cant believe they would actually air something like this....
I mean his car was completely the wrong color.
@Uncle_Bo is El Commentamino: I caught that sound track too. Joe Patroni wouldn't let a woman drive either.
And now women are flying the planes.
Remember the old "I'm Bimbo! Fly me!" I don't even remember the airline, possibly long gone too.
They knew their market too--first Monday night football game.
@Novaload: It was National Airlines (Mk 1) who ran the infamous "Fly Me" ad campaign. Bought out by Pan Am in 1980, who died 12 years later.
Wait, women can drive?
(Ok that was bad, I'm sorry. Perhaps I've been hanging around Saudi Arabia for too long. . .)
Oooh! The sign, it's too shiny! Make it stop. HELP ME!!
Poor wee thing was so frightened confused. I don't think she could have taken much more. Good thing Chet stepped in to take control of things.
It's hard to believe that in less than a decade, American women had progressed from that timid little bird to this respected icon of confidence:
+ Watch video
There isn't a tire in the world that will make women better drivers.
Oh my this is good old fashion sexism :)
@DannyBN: ahhh classic!
What did that jar head say? " I've got 40k miles on my sily ass"
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