Ha ha, nice series but to me it tells a whole different story.
When sitting in a modern day Lambo you can't help but feel that everything is more Italian than your Ger...ups! Italian car.

As far as Italian Stereotypes associated with Lambos, I gotta ask: where's the bum-pinching?

@OG_:
LOL "Lamborghini: Guten giorno."

I wonder if the Special Edition seats will steal your wallet.

Lambrooghini advertises?
who knew.

Slightly OT: I'm going to Rome/Venice/Dubrovnik/etc next month for a couple weeks. Time permitting, I hope to get some good car shots, maybe enough for a little DOTS piece (here or maybe just on Flickr).

If my new DSLR doesn't get stolen, that is.

So would that make the guy in the lead shot a Mod or a Rocker?

@AshOfTheTitans:

I wish you a nice stay here in Croatia! ;)

I love spaghetti and countach.

@OG_: Thanks! I only wish I had more time there...my grandmother and her family are Croatian (over 1,000 years there...mostly from Otok Hvar).

What a strange and simple-minded ad campaign--nothing about the car, just random shots of cliches and places/people that aren't Italian.
Will they be like British Airways and have a view of Saturn out the window? Or Earth?

I don't think the white trash demographic of the south should have been represented more. Like with walmart in the background maybe? And some tasteful and stylish clothes bought?

It is appropriate that they didn't place a lambo in an atmosphere of warm beer and bratwurst. Then it would have let out a sigh, and muttered,

"ah, zeer iz no place like ze homelaund."

@akirachan: How about a bunch of skinny, bleach-blonde chicks with giant sunglasses, smoking cigarettes in knee-high patent leather boots?

You'd never know if it was Milano or rural Alabama.

@AshOfTheTitans:

Nice! I spent my last 5 summers on Hvar (in Vrboska if it tells you anything) and hopefully will spend many more to come.

@AshOfTheTitans: Yeah... giant... sunglasses.....

@OG_: I'm sad to say I've never been there before (my grandmother died almost 20 years ago, when I was young). Many of my mom's distant cousins still live in Sucuraj, on the far eastern end of the island. Very beautiful island!

@AshOfTheTitans:
Hey Ash, say hi to my cousins in Dubrovnik for me. Zivili!

@AshOfTheTitans: Have fun! I quite enjoy car spotting in Italia. Here's a very rare Lamborghini I saw in the Florence train station.

MAMA MIA!!

Been done before. Royal Ontario Museum's 2007 exhibit ad campaign: Italian Art & Design. Bikers on scooters drinking espresso.

@AshOfTheTitans: Yeah, and skankier the girls, the better!

@Smitty: That was similar to my first thought... Though it went more like, "Lamborghini advertises? What a waste of money." Seriously. Who doesn't know Lambo? And if they didn't... Is this ad really hitting their demographic? I mean, who's the ad genius behind that one? And can I talk about airplane food for a second? What's the deal with that?

@bmessina: This ad campaign is not about selling the cars, it's about selling lambo-branded other crap like mobile phones.

Don't they manufacture tractors as well? Or am I thinking about Laverda? I should know, I was stationed in Italy when I was in the Army.