We all know that seven-time Formula One Champ Michael Schumacher loves to race taxis to the airport. But apparently when he goes out for a drink, he lets the cab driver take the wheel. Schumacher has just produced this short spot in partnership with Bacardi to encourage responsible drinking. It will be shown internationally, though we doubt that means you'll see it on your telly in the states.
[via Bacardi]
Michael Schumacher Wants You To Get Wasted Responsibly
10:20 AM on Wed Apr 2 2008
By Mark Arnold
2,184 views
12 comments













Comments
Kimi's response: "When I go for a drink, I get plastered and actually start speaking."
But he drives the taxi.
I bet the driver is sick of cleaning Ralf out of the back seat.
Why is he on his own?
Why didn't he spell out of the cab, Bollinger in hand, three of Hughs finest centrefolds frantically trying to do up their blouses and act innocent, with a fine mist of coke particles in the air?
Racing drivers aren't all they used to be.
@ash78: *sigh* Another cup of tea injudiciously applied to keyboard.
@Rust-MyEnemy: James Hunt FTW.
Let's translate:
"Buy this product that is intended solely to impair your faculties, and drink it. But don't get impaired."
Compare that reasoning to:
"I'm going to dig a pit for Scott and put a box in Vanilla's trench."
"Say, why don't I just take the boxes off and Vanilla get up out of the trench?"
"It wouldn't work."
@Tanshanomi: It's even better! Great. Rewrite!
At least it doesn't beat you over the head...Here in the San Francisco we are having an explosion of Anti-Meth Ads...Billboards, ads in the train stations and TV...Understandably meth is damaging, but every where I turn there is a PSA...
It's targeted at the gay population here..."use meth and you'll lose your man, family, health etc..."
Who needs the telly when we've got the internetzes anyway?
But did the cab driver run Villeneuve off the road as instructed?
@Rust-MyEnemy: Agreed. Race drivers should run around with tons of women and punch everyone in the face!
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