Toyota Wants To, Like, Get Its Reliability Crown Back

Ad Age has a engagingly defensive Q&A with Toyota GM Bob Carter today. Carter mainly addresses the issue of getting Consumer Reports to once again reflexively vouch for his brand's reliability, sans testing. But he also gets called on the carpet for declining 2007 Corolla sales, and goes all Moon Unit in response: "We did, like, 325,000 units last year," he presumably sputtered. Follow the link to observe him beat back attacks on Toyota's warranty, its hybrid hegemony and the gradual Lexus-ification its price-creeping SUVs. [Ad Age]