Jalopnik
Garmin has been keeping really busy this week. The GPS giant has been dropping hints all over the place about its Super Bowl ad that surprisingly (or maybe not, if you're a marketer who's savvy with these interwebs) isn't debuting during the Super Bowl, but rather online. The ad has gone live and it's all right, I guess. I've never been one of the "watch the Super Bowl for the commercials" kind of people, mainly because I have a horrible gambling problem and usually have a vested interest in the game. I'm sorry. So very sorry. But this ad isn't too bad. Kind of cute, kind of funny. It stars Napoleon, the diminutive Corsican who dominated all Europe long ago in the pre-Garmin era (we have GPS, Napoleon had Eclaireurs-a-Cheval—scouts on horseback). This commercial is also one less thing that I'll have to pay attention to Sunday when I'm plump with beer and brats and squandering February's rent. Or winning big! Like I said, I have a problem. [Garmin Gameday]
Garmin Superbowl Ad Pokes Fun at Short French Emperor
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3:30 PM on Thu Jan 31 2008
By Travis Hudson
2,475 views
23 comments
Comments
Meh. Monster map vs. robo guy beats it: [www.youtube.com]
Napoleons?? Eclaires???? Now I'm hungry (Goes and gets coffee)
@cyclopticgaze: yeah it does!
KC represent! (too bad they wouldn't hire me or any of my studiomates)
@cardesignmike: Is that Hurley on lead vocals, at the end?
The Panhard PL17 gets about a million points on the cool-o-meter, but Napoleon in a PL17!? Off the scale!
By the way, if we haven't already worshipped the PL17 on Jalopnik, I suggest we do: Aircooled-flat-twin-powered-streamlined-finned-brake-drum-wheel-centred-tiger-print-seated-awesomeness!
Trav, how many poinst will you give me if I take the Giants? I need to make back that $5 I lost to the Leaverman on Packers-Seahawks.
BTW, that was a great ad.
Oh a Panhard, they made some fantastic cars.... My uncle had a 24 CT...if you want to buy one: [www.webmycar.com]
How do you ad images here??? Let's try
[www.autoretropassion.com]
@sos10: Oh, don't tempt me!
This is beautiful... [www.webmycar.com] ...and not terribly expensive.
@lascauxcaveman: I usually don't pick teams against/with the spread, but I would give 6.5.
I like to play over/unders and more importantly, prop bets.
@Euromobile: Agreed. One of the best-looking Panhards. How cool would it be to go hypermiling in a vintage Le Mans Panhard CD. Pretty cool.
@cyclopticgaze:
panhard or ro80
very very hard choice
@Euromobile: And the chance to make "Panhard? Rod for your own back, mate" jokes as well. Priceless!
@cyclopticgaze: Oh. My. God. That was funny. Vastly superior to the Napoleon commercial.
Is that Plastic Bertrand ?
Napoleon is short?! OMG, how original! HAHAHHA. A reason for him to put his hand in his shirt. HAHHAHHAA. (I can't do that nasally like on the Simpsons in French class.)
This crappy ad would only be funny if he were driving to his tomb. Maybe.
@v250gto: I couldn't vote. My grandmother had an Ro 80 and the Panhard is one of the few sedans that can match its coolitude.
It would have been a lot funnier if it had been Sarkozy getting out of the car and there were hundreds of jilted mistresses lining the road.
@Euromobile: Don't you mean super-Aircooled-flat-twin-powered-streamlined-finned-brake-drum-wheel-
centred-tiger-print-seated-potential?
@rgseidl: Indeed it would!
@wild zero: YES! Brilliant!
@djardins: Absolutely!
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