• more about

    #gayfriendly

    Gay-Friendly Auto Brand Perception Does Not Mean Gays, Lesbians Will Buy

    read more: #news, #gayfriendly, #cooper, #gay, #gaywheels, #mini, #minicooper

    MINI Cooper Cracks the Gaywheels Top 10 List

    Gaywheels.com, the gay-friendly automotive resource, has published its quarterly results for the most-researched vehicles. The statistics for this list are derived from its own website data. For the most recent quarter, MINI has taken over the tenth-place spot, previously held by the Infiniti FX. The Toyota Yaris and Saab 9-3 have held the top spots on the list for months now. VW also has a strong presence. See the entire list after the jump.

    Gaywheels.com Top 10 Most-Researched Vehicles

    1. Toyota Yaris
    2. Saab 9-3
    3. Mazda MX-5
    4. VW Rabbit
    5. Audi A3
    6. VW EOS
    7. VW Jetta
    8. Dodge Caliber
    9. Toyota Camry
    10. MINI Cooper


    Gaywheels does determine whether an auto manufacturer is gay-friendly based on its corporate policies for offering domestic-partner benefits to employees in the U.S. While the website classifies this, it does not affect the top 10 most-researched list.

    Of course, in 2007, MINI changed its corporate policies to become gay-friendly. Coincidence or not, its Cooper has joined the top 10. Good work. [Gaywheels]


    Contact information for this author is not available.