Jaguar Creates iPhone and iPod Touch-only Broadband Magazine for New XF

The car brand all about the cat scratch fever has partnered with the 29HD Network to develop what they're the calling the "industry's first broadband multimedia magazine specifically for Apple iPhone and iPod Touch users" to "experience the new Jaguar XF like never before." And by never before they mean on a tiny screen where you don't have to see the Dodge Intrepid-like looks of the 2009 Jaguar XF. Or maybe it'll be the all-James May channel. Although we must say we've worked with the folks at 29HD Network in the past and we're interested in seeing how this one turns out. Full press release after the jump.

Jaguar Launches First Broadband Multimedia Magazine for Apple iPhone

Jaguar continues its trend of being a leader in innovative media technology as it launches the industry's first broadband multimedia magazine specifically for Apple iPhone and iPod Touch users. The largest Broadband 2.0 Video Network, 29HD Network, developed this unique spin on the traditional website for Jaguar. By going to www.jxfphone.com, iPhone and iPod Touch owners can experience the new Jaguar XF like never before. The broadband magazine features the XF in vibrant photos and dramatic videos, all cropped to perfectly fit the portable devices' displays and take full advantage of their widescreen format.

With just a tap of the screen, users can flip through the dynamic photos of the broadband magazine, each of which also features an accompanying video that can be viewed with just another tap. All content is editorial based and will be updated regularly as the XF's release date approaches.

The new 2009 Jaguar XF is the first production car that reflects the new design direction for the brand, and will go on sale in USA in March 2008 with a starting MSRP of $49,975 (includes destination and delivery charges).

About Jaguar

From its beginning as a manufacturer of motorcycle sidecars in 1922, Jaguar Cars has grown to become one of the world's premier manufacturers of luxury sedans and sports cars and with that, one of the most recognized commercial brands. The company's vision is simple: To produce beautiful fast cars that are desired the world over. The company operates two manufacturing plants in the United Kingdom and is fully engaged in environmental programs, community work and brand awareness exercises such as motorsports.

29 HD Network

29HD Network is the largest Broadband2.0 Video Network for Auto and Racing. With sites that have larger format streaming videos and RSS Video feeds, the network was created and run by a team that are pioneers in Broadband Editorial.

[via World Car Fans ]