As Audi looks to beef up the brand by boosting sales from the 905,000 they rolled out the doors in 2006 to 1.5 million by 2015, they're going to need some new places to build all that precision. Guess that's why they're part of the Teutonic titan of an automaker that is all about representing Deutschland. That's because we've now got official word that Audi's going to be helping Poppa Bear out by snagging the Dubster's Brussels Golf plant. The multi-ringed automaker plans on building the A3 from 2007 to 2009, and then plans on building a "compact model" there starting in 2009. It makes sense that Audi'd look to the Golf plant to build the A1 as the current plan is to have it based off of the VW PQ35 platform which is the same platform the Golf is based on. Ah, it's all coming together. Full press release after the jump.
Letter of intent signed in Ingolstadt: Audi acquires extra production capacityRelated:
* Audi now holds management responsibility for Brussels plant
* Spotlight on job security and efficient operations
* Capacity at existing plants to rise further in order to meet demand
Audi needs additional production capacity if it is to continue growing vigorously over the next few years. To that end, AUDI AG is immediately assuming management responsibility for the Brussels plant. This is the crux of a letter of intent signed today by the company management and the Belgian trade unions in Ingolstadt. The priority for Audi is to enhance productivity at its existing German locations, while at the same time safeguarding employment. Audi already set the standard in April 2005 with the agreement entitled "Audi's Future" for the German locations; this gave AUDI AG's workforce a long-term guarantee of employment.
"2006 was the eleventh successive record-breaking year for Audi in respect of vehicle sales, revenue and earnings. Profitable growth is the basic ingredient of our corporate strategy. And it is a strategy that is working. We are therefore delighted to be able to add to our capacity through the Brussels plant. It will equip us for continued, vigorous growth over the next few years. We intend to build the new compact Audi model at the Brussels plant," explained Rupert Stadler, Chairman of the Board of Management of AUDI AG.
"The Brussels plant now has the opportunity to become part of Audi's success story. This has all been made possible thanks to the agreement to cut personnel costs by 20 percent. We are using the outstandingly qualified workforce as our basis. It is therefore particularly pleasing that, with 2,200 employees, many more jobs will be preserved than originally envisaged," declared Dr. Werner Widuckel, Member of the Board of Management of AUDI AG with responsibility for Human Resources. Widuckel added: "The agreement is now valid without any qualification, and will be implemented in every respect."
The framework conditions for a new general collective agreement are laid down in the letter of intent. This declares that the new, compact Audi model is to be built in Brussels from the end of 2009/start of 2010, after the establishment of competitive pay and cost structures. For a transitional period - from 2007 to 2009 - the Audi A3 is to be built in Brussels as well as various Volkswagen models. It was already successfully built there between autumn 2004 and the end of 2005. The plant's future will be safeguarded thanks to the hub principle for products of the Audi and VW brands. Jobs can then be protected long-term at the Brussels plant.
Peter Mosch, Chairman of the General Works Council of AUDI AG, declared: "We are looking to the future in a positive frame of mind. The General Works Council and Audi's employees are confident of rising to the forthcoming challenges. We know and have respect for our new colleagues in Brussels. Together, we now aim to take Audi forward and achieve the targets we are striving for: growth and job security."
"Audi attaches importance not just to competitiveness - among other things based on flexible working hours involving working time accounts and reduced labour costs per hour - but also to the introduction of attractive tools such as employee profit-sharing that incorporates the criteria of productivity, quality, costs per vehicle and attendance figures," continued Board Member for Human Resources Dr. Werner Widuckel. He added that Audi was looking to boost its attractiveness as an employer with health management measures and ergonomic working conditions. "Those also include the introduction of teamwork within the Audi production system, as well as training programmes and a continuous improvement process," explained Audi Board Member for Production Frank Dreves. "If the proposed restructuring measures are implemented at the Brussels plant, those production operations will have a chance to play a leading role in the car industry. Following the restructuring, the Brussels plant should fulfil the criterion "best in class" in the Volkswagen Group," added Dreves.
Representatives of Audi's Board of Management, the plant manager, the Supervisory Board of Volkswagen Brussels and the unions had drawn up the accompanying agreement at the end of February. In a referendum, over 76 percent of the workforce had then voted in favour of it. Plant manager Norbert Steingr ber stated: "That is a clear vote in its favour. The Brussels plant is determined to emerge from the restructuring process stronger and with a secure future ahead of it."
Audi sold around 905,000 cars in 2006. It aims to increase this figure to 1.5 million by 2015. It is embarking on an investment programme worth 11.8 billion euros over the next five years as further evidence of its ambitions. The model range is set to grow from a current 22 models to 40.
Confirmed Once Again: Audi A1 Subcompact, Based on VW Polo; Spec'ing the Audi Small Hatch: More, Better [internal]