With the 2006 Lexus IS 250 and IS 350 models starting to trickle into dealerships, and a new ad campaign already foaming at the airwaves, the company has launched a microsite to promote the new-generation models. We've yet to see any ISs at our local dealership, but we're assured they're on the way. In the mean time, there's a whole mess of zeros and ones to check out.

The New IS [Lexus]

Related:
Lexus Announces Pricing for 2006 IS 250 and IS 350 [internal]

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