Why, God, Why? New H2 Scent For Men

Wasn't one Hummer-branded cologne enough? Apparently not, as H2: The Fragrance has hit the streets. There's something about the fundamental wrongness of wanting to smell evocative of a hulking sport utility vehicle that makes us want to stay far, far away from anyone who would even consider such a purchase. Even scarier, if H2's a success, Riviera Concepts, the parfumerie who licenses the Hummer brand from GM, is considering an H3 variant, this one aimed at women. Please, just make it stop, people. Make it stop, now.

Hummer Launches Another Fragrance [Fashion Monitor Toronto]

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