This image was lost some time after publication, but you can still view it here.

We all know how wide the gulf can be between automakers' marketing claims and customers' experience at the retail level. Our buddy, "Balitmore" Phillip, who spent last weekend shopping for a car, shares his experience. Yes, Big Three, before you hurl a cash-guided lawyer into our airspace, we know it's just one man's experience, and should be treated as such. Still, it's, you know, interesting.

I was shopping for a car all weekend in the Baltimore area The ford dealership offered me employee pricing, and dropped from 34k to 24k +tag & Title on a new Explorer, pretty much matching the price of a Chevy Trailblazer. Problem is, the financing they offer at the dealerships have the APR jacked up to between 6.9% and 8.9%... I still think the $7500 cash back at 0% financing was the way to go.

Don't forget, the deals are shaping up to be one of the most fruitful gimmicks of the century, a way for automakers to reduce their reliance on rebates. Consumers aren't exactly the winners here.

Related:
Big Three Adopt Employee Discounts, Mostly [internal]